Beijing Normal University (BNU), founded in 1902, is located in Beijing, China, and is recognized as one of the nation's top ten key universities. With a strong commitment to education and research, BNU has a rich history of academic excellence, significant international cooperation, and a vibrant campus environment that fosters cultural exchange among its diverse student body.

The Bachelor’s in Digital Media Art program at BNU is designed to equip students with essential skills in digital content creation, visual communication, and multimedia design. Over four years, students will engage with a curriculum that emphasizes both technical proficiency and creative thinking, preparing them for careers in fields such as graphic design, animation, and interactive media. This program stands out for its integration of traditional art principles with cutting-edge digital technologies, enabling graduates to innovate and excel in a rapidly evolving digital landscape.