Xidian University (XIDIAN), founded in 1931 and located in Xi'an, China, is renowned for its strong emphasis on electronic and information science. Home to over 33,000 students, including a significant number of master’s and Ph.D. candidates, XIDIAN is a pioneer in fields such as information theory and radar technology, consistently recognized for its high academic standards and research achievements.

The Bachelor’s in Digital Media Technology is a four-year program taught in Chinese that equips students with essential skills in digital media design, production, and technology. The curriculum emphasizes creativity and technical proficiency, preparing graduates for diverse career paths in areas like multimedia development, digital marketing, and interactive design. This program stands out for its integration of cutting-edge technology and practical experience, fostering innovative thinking and collaboration in a rapidly evolving digital landscape.