China University of Petroleum-Beijing (CUPB), established in 1953, is located in the beautiful Changping District of Beijing. As a first-tier university, CUPB is renowned for its commitment to producing skilled engineers for China's oil industry and is expanding its focus on sustainable energy technologies and environmental engineering. The university offers a vibrant campus life and a range of academic programs designed to meet modern energy challenges.

The Bachelor’s in Marketing, taught in Chinese, provides students with a comprehensive understanding of marketing principles and practices, equipping them with the skills needed for diverse career paths in business and industry. The curriculum emphasizes practical experience and includes key topics such as market research, consumer behavior, and digital marketing strategies. This program stands out for its integration of traditional marketing concepts with contemporary techniques, preparing graduates to thrive in a dynamic marketplace.