📚About the Program
Chongqing University (CQU), founded in 1929 and located in Chongqing, China, is renowned for its strong emphasis on Built Environment, Engineering, Technology, and Business disciplines. With a vibrant student body of 50,000, including over 1,600 international students from 129 countries, CQU fosters a global learning environment through partnerships with numerous prestigious institutions and corporations worldwide.
The Bachelor's in Marketing program at CQU equips students with essential skills in market analysis, consumer behavior, and strategic planning, preparing them for successful careers in diverse marketing sectors. The curriculum emphasizes practical learning experiences and includes courses on digital marketing, brand management, and marketing research, making it a unique offering that combines theoretical knowledge with real-world application in a culturally rich context.
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