Capital University of Economics and Business (CUEB), founded in 1956 and located in Beijing, China, is a prestigious institution known for its strong emphasis on applied economics, enterprise management, and finance. With over 30 colleges and departments, CUEB offers a robust academic environment supported by a faculty of 750 instructors, including 239 with doctoral degrees, dedicated to fostering research and education in key economic areas.

The Bachelor’s in Business Administration program at CUEB is designed to equip students with a comprehensive understanding of the international business landscape, particularly in relation to the Chinese market. Students will gain skills in business management, economic analysis, and cross-cultural communication, preparing them for careers in global companies and international business sectors. A key feature of this program is its focus on the Chinese business environment, requiring an HSK 4 proficiency in Chinese, which enhances graduates' employability in both domestic and international markets.