📖Program Curriculum
There are success skill courses, knowledge courses, and elective courses. Candidates are required to complete twelve required courses (including ten full courses [one of which is a capstone project] and two half-courses) and seven elective courses.
Required Courses (Total of 12)
Accounting for Business Decisions
Business Analytics
Business Communications (half course)
Business Ethics (half course)
Capstone Project
China and the Global Economy
Corporate Finance
Managerial Economics
Operations Management
Organizational Leadership
Strategic Management
Strategic Marketing Management
Elective Courses (Any 7 electives from the following 5 themes)
Financial Management:
Analytics and Innovation in Supply Chain and Finance
Business Valuation
Chinese Capital Market and Securities Analysis
Investments
Mergers and Acquisitions
Modern Portfolio Theory and its Application in Chinese Market
Risk Management
Glocal Management:
Corporate Strategy
Digital Transformation and Management Strategy in a Cross-Cultural Context
Executive Workshop (Hong Kong)
International Field Project (Japan)
Multinational Enterprises Strategy
Strategic Human Resources Management
Supply Chain Management & Logistics
Frontier Knowledge:
Big Data Consumer Analytics
Business Model Design and Innovation
China and the New World Order
Data-Driven Strategic Decision Making
Digital Technology and Transformation for Competitiveness
Entrepreneurial Enterprise Governance
Internet Platform Theory and Strategy
Manage Black Swan
User Behaviors and Analytics in the Digital Economy Era
Marketing and Services Management:
Branding and Communications
Consumer Behavior
Digital Marketing Strategy
Marketing Research and its Business Applications
Innovation and Entrepreneurship:
Creativity and Business Innovation
Emerging Internet Business Models
Entrepreneurship
Global Business Assignment (Field trip to Israel)
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