Zhejiang University (ZJU), founded in 1897 and located in the picturesque city of Hangzhou, China, is renowned for its commitment to research, innovation, and academic excellence. Recognized as one of China's leading institutions, ZJU attracts top scholars and researchers across various disciplines and has made significant contributions to science, technology, and the humanities.

The Bachelor’s in Communication program, taught in Chinese, equips students with essential skills in media, communication theory, and practical applications. Over four years, students will engage in a dynamic curriculum that covers topics such as digital media, public relations, and intercultural communication, preparing them for diverse career paths in journalism, marketing, and corporate communication. This program stands out for its emphasis on real-world applications and cross-cultural perspectives, fostering a comprehensive understanding of the global communication landscape.